On August 27, 2026, Los Angeles cannabis-and-sexual-wellness brand Lavinia announced hemp-derived versions of its Kinky Bites Before-Sex gummies, taking the brand national for the first time. Founded by Katie Enright, Lavinia launched during the pandemic with its oh.hi lubricant and grew to roughly 400 brick-and-mortar locations — all of them inside California, because state-licensed cannabis products cannot cross state lines. Reformulating around hemp-derived Delta-9 THC is the workaround, and it unlocks the other 49 states in one step.

Why It Matters

Cannabis-infused sexual wellness has been stuck for years — a category with real consumer demand and vocal fans, boxed into single-state distribution by cannabis licensing while its non-intoxicating cousins (CBD lubes, botanicals-only libido gummies) went national. Lavinia's hemp reformulation is a template other state-locked arousal brands will study closely: keep the botanical formulation, swap the cannabinoid source, and inherit an interstate distribution channel overnight. The risk is that the entire strategy rests on a federal definition that Congress has been actively trying to rewrite, and on a patchwork of state bans that is tightening rather than loosening. For investors, cannabis-adjacent sexual wellness is now less a product-innovation bet than a regulatory-timing one.

The product itself is a botanical stack rather than a straight THC edible. Kinky Bites pair hemp-derived Delta-9 cannabinoids with horny goat weed, longjack and maca root, dosed at 5mg THC per gummy so users can titrate. They are vegan, come in pineapple and watermelon, and ship 25 gummies per jar at $59, with a subscription option the company says cuts the price by 25%. Lavinia's own storefront is currently bundling the two flavors as a $109 "Duo." The flagship oh.hi lubricant and Goodnight Kiss sleep gummies are slated to follow on the hemp side before the end of 2027.

"Lavinia was started in my apartment kitchen in California during the pandemic," Enright said in the announcement. "We've spent the last several years building a community around pleasure, education and self-discovery, and now we can finally bring that to people across the country."

The strategic logic here is the same one that has quietly reshaped the entire THC beverage and edible market: the 2018 Farm Bill's hemp definition lets products containing hemp-derived Delta-9 ship interstate as long as they stay under the 0.3% THC-by-dry-weight threshold, while state-licensed marijuana products stay locked inside their home state's supply chain. For a sexual wellness brand, that difference is existential — it's the gap between a 400-door California business and a national DTC one.

It is also a genuinely unsettled legal position. Hemp-derived Delta-9 remains a moving target: several states have banned or restricted intoxicating hemp products outright, Farm Bill reauthorization language has repeatedly been floated to close the loophole, and payment processing and advertising for THC-adjacent sexual wellness remains awkward at best. Lavinia is selling direct from mylavinia.com rather than trying to place the hemp line into mainstream retail, which suggests the company knows exactly how narrow the runway is.

Sources


Update — 2026-08-30

{Initial entry — story first created.}